Področje: FINANCEInformation technology and data processing
Nemško: KBM, Kundenbeziehungsmanagement Angleško: CRM, customer relationship management Špansko: CRM, Francosko: CRM (Customer relationship management), gestion de la relation client, gestion de la relation clientèle Italijansko: gestione dei rapporti con la clientela Nizozemsko: CRM, beheer van klantenrelaties, klantenbeheersysteem Portugalsko: CRM, gestão de relacionamento com o cliente
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